Your Amazon account holds your orders, payment cards, addresses and often your Prime, Kindle and Alexa devices too — so being locked out is more than an inconvenience. The reset itself is quick, and even if you’ve lost access to your email or phone there’s a route back. We at GetMyPassword walk you through resetting a forgotten Amazon password and what to do when the usual verification isn’t available.
Reset your Amazon password
- On Amazon, open Account & Lists (or tap sign in on the app) and choose Forgot password under the “Need help?” menu.
- On the Password assistance page, enter the email address or mobile number on your account and click Continue.
- Amazon sends a one-time password (OTP) — enter it to confirm it’s you.
- Answer any extra security questions if asked, then type your new password twice and select Save changes and sign in.
Can’t access your email or phone?
If the OTP can’t reach you because the email or number on the account is out of date, don’t keep retrying — go to the Customer Service link on the password assistance page. From there choose an option like “I forgot my password” or “My password isn’t working,” and Amazon’s team can help verify your identity another way and restore access.
Amazon is the most-imitated brand in phishing emails. A real “reset your password” link only ever comes from amazon.com — never from a message asking you to “confirm your account” through a different address.
Lock the account down afterwards
Because your Amazon password protects saved cards and one-click ordering, it’s a high-value target. After resetting, do two things: turn on two-step verification in Login & Security, and make sure the email and phone on the account are current so you’re never locked out again. Choose a long, unique password with our password generator and confirm it with the strength checker — and never reuse it on your email, which would hand an attacker everything.
Frequently asked questions
How do I reset my Amazon password?
Choose Forgot password under Amazon’s “Need help?” menu, enter your email or mobile number, confirm the one-time password Amazon sends, then set a new password and sign in.
How do I recover my Amazon account without my phone or email?
Use the Customer Service link on the password assistance page and select “I forgot my password.” Amazon support can verify your identity another way and help restore access.
Why does Amazon ask for a one-time password?
The OTP confirms you control the email or phone on the account before letting you set a new password — a safeguard that stops someone else resetting it.